UA-84063822-1

Distribution

Brand distribution comes in many forms and is not without challenges. We share latest developments.

Are Online Marketplaces Catching the Department Store Disease?

9th December 2021Guido SchildDigital DistributionDepartment Stores, Distribution, Marketplaces, Strategy

Online managers, you have to be very strong now: You didn’t invent the marketplace. The department store industry did. And, you are at risk of getting the same low margin virus as they did.

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