UA-84063822-1
Digital distribution via marketplaces is big business and the choice of marketplaces is large. Selecting the right ones and operational execution are key. ….. click for more inspiration
Key learnings of 30 years brand strategy and planning. Tips how to improve your brand growth planning, today. ….. click for more inspiration
The likes of Amazon and Alibaba open tech-heavy brick & mortar stores, but best practice commercial brand retail still happens elsewhere. ….. click for more inspiration
Department Stores in Italy went through structural changes, the perspective for brand distribution changed – we take a look on the perspectives. ….. click for more inspiration
L4L, Share DTC, Basket Size … there are far too many brand performance metrics and reports. This post promotes managing growth with less KPIs. ….. click for more inspiration
Culture is the very embodiment of a brand’s values, ethics and purpose. This installment of our Let’s Talk About series dissects brand culture, the third pillar of the brand experience sweet spot. ….. click for more inspiration
Leading apparel brands are tackling the challenge of recycling used clothing, helping to solve a major environmental issue while capitalising on a growing business opportunity. ….. click for more inspiration
International expansion has traditionally been slow, expensive and high risk. But to many brands and retailers, the opportunities in going global remain compelling. This special edition examines how to do it right. ….. click for more inspiration
Don’t know where to turn to for high quality brand growth and performance inspiration? Then join this blog and its brand experts for a regular ….. click for more inspiration