Amazon
Instant Grocery Deliveries: A Business Model to Stay?
The last three years have seen unprecedented growth of instant grocery companies that promise to deliver within 15 minutes. We explore why consumers are so attracted to these deliveries, and why the trend has come to a halt.
Amazon on the Road to Omnichannel Retail Success?
While most brands and retailers are building and expanding their online stores, Amazon is investing in brick & mortar: a surprising update on Amazon’s omnichannel retail status.
Let’s imagine for a moment that you’re running a billion-dollar brand. Last year’s net expansion of stores was negative (not counting a recent acquisition) and your share in online sales remains below 5%. Can you already feel how analysts and journalists rip you to shreds over your unconvincing omnichannel retailing?
1000 Myths, 60 Locations & 5 Formats – The Facts about the Amazon Retail Strategy
Amid many myths and rumors, this research sheds light on the facts, corporate communication, and the evidence from physical store openings. Long quality read.
Imagine you own 43% of your online market, and 50% of the online growth, but 85% of your market continues to be brick & mortar? Imagine (more…)
The Amazon Book Store – Zero Cross Channel Services and Other Surprises
A retail pro audit from Amazon’s brick & mortar book store in Seattle, a consumer experience with zero cross channel services. Only an app secured the sale.
I have to admit, I have a love-hate relationship with Amazon. As a consumer, I like their ultimate convenience for need shopping, yet find their attempts at inspiring my impulse shopping utterly over the top. As a brand and retail manager, I love them for (more…)
