Brand Growth Inspiration https://www.brand-experts.com made by brand experts Thu, 05 Dec 2019 17:11:08 +0000 http://backend.userland.com/rss092 en-GB Omnichannel Loyalty: How to Use Geo-fencing to Drive In-store Traffic from App Users Online and offline channels are merging. Here are some real-world examples of brands driving in-store traffic by sending geo-fencing promotions to app users, requiring almost no investment. ..... click for more inspiration

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https://www.brand-experts.com/digital-trends/geo-fencing-promotion/
Time to Market: The Hidden Secrets of Fast Fashion To capitalise on often unpredictable consumer preferences, you need to set up an in-season fast-track product development process. A time to market of 40 days is the goal! ..... click for more inspiration

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https://www.brand-experts.com/brand-best-practice/time-to-market-fast-track/
How to Measure Staff Motivation: The Big Unknown Staff motivation is notoriously difficult to capture. This article shows how to combine Footfall Utilisation Index with Staffing Index  to truly measure staff motivation. ..... click for more inspiration

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https://www.brand-experts.com/kpi-benchmarks/how-to-measure-staff-motivation/
Let’s Talk About Product Clear brand delivery is the ‘sweet spot’ that enables brands to stand out and succeed in a crowded marketplace. It's built on three pillars: product, services and culture. Today, we talk about how products shape brand experience and how a brand's product experience creates meaningful connections with consumers. ..... click for more inspiration

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https://www.brand-experts.com/opinion/product-experience/
Special Edition: Digital Distribution We've come a long way from early computer networks to the networked world we operate in today. The brand and retail industry may have been a late bloomer, but the past decade or so has seen a veritable explosion of developments in digital distribution. ..... click for more inspiration

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https://www.brand-experts.com/best-read/digital-distribution-special/
Letʼs Talk About Brand Experience What is brand experience and how can it be simplified in a more complex world? Focus on product, service and culture to break through the noise. ..... click for more inspiration

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https://www.brand-experts.com/opinion/brand-experience/
BIOGENA – a unique retail concept and multichannel execution at its best How the small Austrian company shook up the distribution of an entire market ..... click for more inspiration

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https://www.brand-experts.com/unique-retail/biogena-a-unique-retail-concept/
Artificial Intelligence in the Design Process: Is Fashion Ready? Artificial intelligence has the potential to transform the fashion industry. But is the industry ready to incorporate machine learning into the design process, or is it still a frontier too far? ..... click for more inspiration

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https://www.brand-experts.com/digital-trends/artificial-intelligence-in-the-design-process/
How US Brick & Mortar Stores Can Survive in the Digital Age Brick and mortar in the digital age: learn how Nike, Recreational Equipment Inc (REI) and other leading retailers thrive despite the ongoing retail shakeout in the United States. ..... click for more inspiration

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https://www.brand-experts.com/unique-retail/brick-mortar-digital-age/
How International Brands Succeed in India Global Brands in India look back on a  history spanning more than 150 years. What success factors can today's brands learn from the earlier waves of brand expansion to the subcontinent? ..... click for more inspiration

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https://www.brand-experts.com/brand-expansion/global-brands-india/
7 Tips on How to Reduce Your Time to Market Fast Fashion is one of the industry’s main winners. But many large brands are still struggling to reduce time to market. Read on for ideas to speed up lead times! ..... click for more inspiration

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https://www.brand-experts.com/brand-best-practice/time-to-market/
Recommended Brand & Retail Management Reading Keep up to date with our quarterly round-up of recommended brand and retail management reading! Discover the latest insights in omnichannel retailing, global expansion, retail locations, a KPI slam and a Berlin gem! ..... click for more inspiration

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https://www.brand-experts.com/best-read/new-retail-management-reading/
How to Drive International Expansion Without Escalating Complexity Customise or standardise? That's perhaps the most important question a brand at the beginning of its international expansion has to answer. Depending on who you ask, you will get very different answers. ..... click for more inspiration

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https://www.brand-experts.com/brand-expansion/international-expansion/
Brand Financial Budgeting – Ideas and Best Practices for Your Next Budget Moving from retail to ecom to omnichannel, sound financial budgeting is ever more important for brands today. In this article we share some key learnings to help your teams plan better during the upcoming budget season. ..... click for more inspiration

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https://www.brand-experts.com/brand-best-practice/brand-financial-budgeting/
What Locations Make Your Retail Format Successful? Despite constant change and disruption in today's market, retail location is still an a key success factor. Do you know what type of locations are best for your format? ..... click for more inspiration

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https://www.brand-experts.com/kpi-benchmarks/retail-location/
Brand Sales and Distribution 2020: New Ways to Drive International Growth Overall brand growth remains mostly dynamic in 2019. But as financial reports show, growth rates have decreased for many. Be it in the US or in Europe, especially domestic-bound retailers and brands stumble. ..... click for more inspiration

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https://www.brand-experts.com/brand-expansion/sales-and-distribution/
Special Edition: Omni Channel Retailing Our omni channel retailing special edition separates buzzword from best practice strategies and shares some of the best omni channel retail across the industry with you. ..... click for more inspiration

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https://www.brand-experts.com/best-read/omni-channel-retailing/
Drive Dynamic Brand Growth or Maintain Profitability: EBIT vs. EBITDA KPI Slam Two seasoned finance and retail brand managers provide a deep insight on pitfalls and challenges of managing successful retail and brand growth ..... click for more inspiration

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https://www.brand-experts.com/brand-strategy/brand-growth-kpi/
Omnichannel Best Practice at Scale How do you achieve loyalty card identification in 80% of all purchases and 2x higher spend of omnichannel versus retail only customers? Learn how Dutch grocer Albert Heijn achieves omnichannel best practice at scale. ..... click for more inspiration

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https://www.brand-experts.com/brand-best-practice/omnichannel-best-practice-at-scale/
Holzmarkt: Retailing Berlin Style Ready for your trip to Berlin? If you want an authentic taste of Berlin, be sure to stop by this great retail insider tip: Berlin Holzmarkt, in the former East of the city. ..... click for more inspiration

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https://www.brand-experts.com/unique-retail/insider-tip-berlin-holzmarkt/