How does a small UK cycling apparel brand become the global benchmark for brand community management? Here’s why brands around the world use Rapha as a best practice case study. ….. click for more inspiration
Search Results for: Rapha
Brand Retail Best Practices – Six Areas to Work on this Year
Pick the brand retail best practices from 24* cities and 6 topic areas that will work for you. To a good start and comp growth in your new business year! ….. click for more inspiration
Celebrating 5 Years of Brand Growth Inspiration
Friends of BGI, We turn five this week, a wonderful milestone on a great journey. A big thank to 1/4 million readers and 31 authors sharing 236 inspirational stories. Continue supporting us, share, follow, subscribe for another 5 years, and we reach our next milestone, 500 posts of brand growth inspiration. ….. click for more inspiration
The Future of Brand Flagship Stores: Strategy Update
In the middle of global store lockdowns, 100+ lifestyle brands announce the opening of new flagship stores. Flagship stores boom despite internet. Why is flagship retail important, what is the next generation, and where to find them? ….. click for more inspiration
Managing Brand Retail Operations in Times of Cross Channel Journeys
Brand growth retail management already has many KPIs. What Retail Operations KPIs do you use to measure the payback of your investment? ….. click for more inspiration
Society Needs your Engagement
extraordinary times require extraordinary measures. We suspend our regular distribution of growth inspiration to allow everyone to focus on what is most important at this time: to care for friends, neighbours, family and society. ….. click for more inspiration
Holzmarkt: Retailing Berlin Style
Ready for your trip to Berlin? If you want an authentic taste of Berlin, be sure to stop by this great retail insider tip: Berlin Holzmarkt, in the former East of the city. ….. click for more inspiration
Good Workmanship & Best Practice Management Are Key to Growth
The speed of global brand growth has been slowing down. While fast-movers pay a high price for restructuring, successful brands continue to grow with brand best practice management. ….. click for more inspiration
Inspirational Business Model for Omni Channel Retail
The need for constant innovation in retail is a call to action. I’d love to motivate retailers to execute their innovative spirit with simple acts of creativity. One option is to develop your customers’ new favourite place, spaces where the community meets to share common passions in a relaxed atmosphere while experiencing brands and their product offerings. ….. click for more inspiration
Driving Customer Lifetime Value with Brand Loyalty Programs
Growth rates in online retail are slowing down. Successful brands increase customer loyalty and per customer spend by focusing on membership programmes. ….. click for more inspiration