Mind the knowledge gap in marketplace business
Detailed marketplace knowledge is rare. Here’s how you can bridge your marketplace know-how ….. click for more inspiration
These 3 Quick Wins Increase Sell-through and Push Gross Margin
Traditional retail landscapes are undergoing disruptive changes. Many brands that used to invest in own retail are currently reshaping their portfolio and closing down stores. At the same time, brands face the challenge of identifying ways to improve the Like-4-Like performance for their remaining points of sale (POS). This post introduces 3 low-cost options how to push sell-through, reduce mark-downs and improve Gross Margin. ….. click for more inspiration
Introducing The Store of the Future
We expand on the article series with ‘The Store of the Future’. A thought-provoking six-part series exploring the evolution of store design. We look at the concepts and techniques premium and luxury brands are using today, to stay ahead of the curve tomorrow. ….. click for more inspiration
Brand Sales and Distribution 2020: New Ways to International Sales Growth
Overall brand growth remains mostly dynamic in 2019. But as financial reports show, growth rates have decreased for many. Be it in the US or in Europe, especially domestic-bound retailers and brands stumble. ….. click for more inspiration
India’s Reliance Juggernaut & Covid-19
What happens when India’s Reliance Industries’ ambitious trajectory meets the global Covid-19 pandemic and its impact on the consumer market? ….. click for more inspiration
How to Steer Brand Growth with Supervisory Management
Shareholders can toy with their investment by placing friends and family on the supervisory board or assemble a team of experts who will challenge and coach executive management towards quality growth and profits. ….. click for more inspiration
A Unique Store Map
With your next travel coming up, maybe a good chance to discover new brands and visit unique stores. If you go to established retail destinations ….. click for more inspiration
Uncle Tom’s Cabin – A Brand Future Store in London
California footwear brand TOMS launched its first London store, that’s well balanced in brand and commercial needs. We assess the store and its features. ….. click for more inspiration
How to Create Memorable In-store Experiences
As the future of physical stores is subject to heated debate, we draw on psychological research to help you create more memorable retail experiences. ….. click for more inspiration
Latest Posts
Find the full selection of posts in chronological order here. ….. click for more inspiration ….. click for more inspiration
Post Covid: Best Read in Brand and Retail
22,144 readers, 3 new authors, updates from China, India and Europe, and 14 greatly diverse posts. It is great to be back with our best quarter ever. ….. click for more inspiration
About the Blog
Don’t know where to turn to for high quality brand growth and performance inspiration? Then join this blog and its brand experts for a regular ….. click for more inspiration