Inspiring Brand Retail Best Practices for 2018
Pick the brand retail best practices from 24* cities and 6 topic areas that will work for you. To a good start and comp growth in your new business year! ….. click for more inspiration
Is your Outlet Strategy Princess or Cinderella?
Outlets are brands’ most profitable retail distribution, and the only brick & mortar still growing. We shed a light on the outlet strategy of successful brands. ….. click for more inspiration
Latest Posts
Find the full selection of posts in chronological order here. ….. click for more inspiration ….. click for more inspiration
The Sanssouci Flagship Store
10 days to Christmas and the brand retail world out there has turned into the same frenzy as every year. Why not distract yourself for a few minutes with my vision for the next potential location of your flagship store expansion? ….. click for more inspiration
International Expansion: Product Adaptation Without Jeopardising SKU Productivity
This post will answer the question “how much product adaptation is needed and healthy for a brand starting its international expansion?” In answering the question, I ….. click for more inspiration
Retail Conversion Rates: Made in Saudi Arabia
Retail conversion rates vary and are heavily influenced by the quality of traffic and consumer shopping modes. This post offers examples and insights. ….. click for more inspiration
A Unique Store Map
With your next travel coming up, maybe a good chance to discover new brands and visit unique stores. If you go to established retail destinations ….. click for more inspiration
Going Benelux? Done right, a growth opportunity for brands and retailers
What are the challenges and opportunities of brand expansion to Benelux? Learn how to best tap the full potential of the Benelux retail markets. ….. click for more inspiration
Update Your Brand Management Reading List
Add our selection as diverse as the latest trends in edited retail, high and low tech fashion size finders, an update on fashion retail in India, creating memorable store experinces or Adidas’ Global Cities strategy to your brand management reading list. ….. click for more inspiration
About the Blog
Don’t know where to turn to for high quality brand growth and performance inspiration? Then join this blog and its brand experts for a regular ….. click for more inspiration